There is One Secret to Internet Marketing
by Kirt Christensen on June 4, 2008
in Affiliate Marketing
Are you constantly searching for the “Holy Grail” of Internet Marketing? Instead of falling prey to every new “shiny object” the comes out, you need to actually do something!
Of course there are great techniques out there that you could be using. I’m sure there are great products out there to teach you how to market better. Never stop learning. The instant you stop learning, you start to stagnate.
Top experts even disagree with each other with exactly how you should market online. However, remember there’s only one true judge, results!
You need to test everything you put into practice, otherwise, you’ll never know what works.
Successful Internet marketers will agree that there is one, and only one, “secret” to Internet marketing.
If you don’t take any action, you won’t get any results!
To be a success in Internet marketing, you’ve got to do something. If you sit on the sidelines and just watch and learn, you’ll never make a dime.
Take action, even if your results are poor.
Internet marketing requires lots of “practice”.
If you want to become a better copywriter, learn and study, but then take massive action and start testing what you’ve learned against your existing sales letters.
A simple fact that almost no one seems to mention is that even some of the most successful companies in the world only expect one out of seven products they create to be a success.
Claude Hopkins, considered by many to be one of the greatest marketing minds ever, recorded this in “Scientific Advertising:”
“There are many surprises in advertising. A project you will laugh at may make a great success. A project you are sure of may fall down. All because tastes differ so. None of us know enough peoples desires to get an average viewpoint.”
The first website you create might not be a success, or profitable. If you’re smart, and stay in the game, in contact with the right people you will learn something from it. The next website venture may be the success that you’ve been hoping for.
The reason your current site isn’t making any money, could be the wrong product or the wrong market. If you can’t explain to me in one sentence who your target market is, then you’re not ready for success.
Test some different products. Test some different advertising methods. Test some different ads. Only testing can tell you what will or will not work online or offline.
The trick is to keep your testing small. Started PPC campaign, test an ezine ad or two, run some banner ads.
Set aside a small budget of say $100-$500 every month just for testing.
Never spend any money on advertising where it will put you out of business. It should be as small and risk-free as possible at all times.
If you really have no money to spend on advertising this, start with free traffic techniques.
There’s dozens of them that you can use. If you are using free techniques, never spend more time than you can afford to lose.
Time is money and as you become more and more successful in this business, it is the time that you run out of first.
The Secret to Internet marketing is to “Do Something.”
Even if everything doesn’t go to plan, adapt and try something else.
The second secret of Internet marketing is similar to the first. It’s “Don’t give up!”

